FIND THE SPACEMAN
Historic Komet Mascot returns as part of 60th
anniversary logo and social media contest
Fort Wayne, IN --
The Fort Wayne Komets in conjunction with Three
Rivers Credit Union and in preparation for their 60th
Anniversary Season are in the midst of one of the
most creative and aggressive social media campaigns
in the history of Fort Wayne Sports and
Entertainment. The “Find the Spaceman” campaign’s
goal is to give away 60 pairs of season tickets in
the 60 days leading up to opening night. The
contest began on August 23rd and will conclude on
Friday, October 21st.
The
contest is titled Find the Spaceman, where each
day a 12-inch tall spaceman is hidden at a
predetermined location in Allen County with a hint
and picture given to assist in the finding of the
spaceman. Hints are given via the Komets' official
Twitter page and can be found at twitter.com/FWKomets
with @3RiversFCU also posting the given hints.
Hints can be given at any time throughout the day
encouraging those playing along to check in
frequently. Those who are lucky enough to find a
spaceman will receive a pair of 2011-2012 Komet
Season Tickets. Winners each redeem their one-of-a-kind
coded “Spaceman” at Three Rivers Credit Union’s Main
Branch on Northland Blvd. off Lima Road.
Three
Rivers Communication Coordinator, Daniel Kinnaley,
has been thrilled with the fan interaction, “The
response has been awesome, seeing the stories and
pictures posted on Twitter and Facebook, and seeing
things like the Spaceman Tales Facebook page show
how well this resonates with the community. 3Rivers
is an organization built on community, and we are
looking forward to seeing something that’s started
on social media end with more Komets' fans in the
seats this season.”
The contest is only three weeks old and already
receiving a great amount of participation.
Currently more than 1,000 views of the picture given
each day are seen with each spaceman being found no
longer than 24 hours after the hint was sent.
Recent locations have taken fans to historic sites
throughout the Fort Wayne area, from places like the
Embassy Theatre and Baker Street Train Station to
the Towpath Trail on the River Greenway. On Day
12 the hint of “Steam Locomotive” was given, which
led Twitter followers looking in several locations
including the Fort Wayne Railroad Historical
Society. Fort Wayne Rails tweeted, “Had a lot of
visitors today," they Googled Fort Wayne Steam
Locomotive. All said, “We never knew this was
here.” The location for that day was the Pufferbelly Trail, which is a historic nickname for
a steam locomotive.
Monday, September 19th
begins “Park Week” where each spaceman will be
placed in a different park within Fort Wayne and
Allen County. The difference between this week and
all others is that no text will be given for the
hint, only a picture. The picture could include
anything from a part of a sign, to a slide, or
anything else that may make that given park unique.
Be
sure to follow the Komets on Twitter for up to the
minute team information, contests, and other
giveaways throughout the season.
